14 August 2007

Books Direct: PPC Guidelines

Like many companies, Books Direct run our own in-house PPC campaigns. However, we understand the value that affiliates can add in this area. Therefore we are happy for you to bid on our brand terms.

However, we ask that you don't use our club display URLS, with the exception of http://www.booksdirect.co.uk/ which has been reserved for affiliate use. Our club display URLs are:

http://www.worldbooks.co.uk/

http://www.booksforchildren.co.uk/

http://www.fsf.co.uk/

http://www.mysterythriller.co.uk/

http://www.railway.co.uk/

http://www.historyguild.co.uk/

http://www.etsp.co.uk/

http://www.militarybookclub.co.uk/

Variations on our URLs (e.g http://www.worldbooks.offer.co.uk/) are fine.

We are happy to provide assistance with the development of landing pages, and have a vast library of images and copy which can be provided on request.

We are also able to help suggest suitable keywords based on our best-selling authors and book titles.

No comments:

Previous Posts

Blog Archive